More Magazine: Reinvention Convention

More Magazine Hosts First-Ever Reinvention Convention For Women Over 40

Ann Curry, Silda Wall Spitzer, Bobbi Brown, Jean Chatzky, Dr. Pam Peeke and Anne Kreamer to Participate in this Interactive Day of Reinvention in the Areas of Work, Money, Health and Style

NEW YORK, NY (September 6, 2007)— More than 350 women 40 and over will gather for the first-ever More Magazine Reinvention Convention on October 9th, 2007 at Pier Sixty in New York City. Hosted by Editor-in-Chief Peggy Northrop, the Reinvention Convention will be a day-long, interactive event for women looking to reinvent their lives in the areas of work, money, health and style. The event, sponsored by Wachovia, will feature panel discussions lead by More editors and guest speakers offering real word anecdotes, strategies and advice.

“When our readers turn 40 they feel reenergized and are looking for ways to push the envelope and explore new opportunities,” said Northrop. “Our goal is to pack the Reinvention Convention with practical advice and connect women with other women who have done it. We have worlds of experience to share with one another.”

The Reinvention Convention will feature Today News Anchor and Dateline NBC Anchor Ann Curry moderating a lunchtime panel discussion, sponsored by Harley Davidson, about Reinventing the World through activism, volunteerism and philanthropy. The panelists are Tensie Whelan, executive director of The Rainforest Alliance; Ramona Byrkit, CARE Project Director and Sexual and Reproductive Health Team Leader; and Silda Wall Spitzer, First Lady of New York State and Founding Chair of Children for Children.

Other Reinvention Convention sessions include:


· More Career Columnist Mary Lou Quinlan leading a discussion on Reinventing Your Career.

· New York Times Shifting Careers Columnist Marci Alboher and her panel help answer the question – Is it Time to Start Your Own Business?

· More Contributor Anne Kreamer moderating a panel on Reentering the Workplace.


· Financial expert Jean Chatzky speaking about how to Make Money, Not Excuses…in Your Second Act.

· Editor of Financial Planning magazine Marion Asnes, leading a discussion on Fool-Proof Financial Planning.


· Dr. Pam Peeke giving a breakfast keynote address on Feeling Your Best Over 40.

· New York Times Health Columnist Tara Parker Pope moderating a discussion titled Not Your Mother’s Menopause.


· Makeup Artist Bobbi Brown working her Makeup Facelift magic on an audience member.

· More Beauty and Fashion Director Lois Joy Johnson moderating a panel on Look Your Best After 40…What the Pros Know.

Also at the event, Barnes and Noble will host a specialized store selling books focused on reinvention, and the More editorial team will be scouring the audience for fabulous women over 40 to feature in upcoming issues of the magazine.

“With a renewed sense of self-confidence and an accumulation of life experiences, these women are asking themselves, What is next?,” added More VP/Publisher Brenda Saget Darling. “Is it a new challenge, a new look, a new approach to their health or their wealth? Imagine the conversation in a room full of powerful women – that’s the Reinvention Convention.” will launch a Reinvention Convention microsite at where women can register for the event and plan their schedule for the day. Every woman that registers will have her own profile page where she can post photos, log thoughts, share stories and network with other women interested in reinvention. The registration fee is $250 for women who sign up by September 14th.

Additionally, the November issue of More will be polybagged with a compilation CD of reinvention-themed segments from the magazine’s XM Radio Show “More Time,” hosted by Katherine Lanpher. Segments include interviews with Ronna Lichtenberg on Designing a Future that Fits and Suzanne Braun Levine on Reinventing Your Marriage.

Reinvention is a prevalent editorial theme in More. Regular features include Second Acts, which profiles one midlife woman and her career reinvention, and Firsts After 40, the back page that celebrates firsts from guitar solos, to black belts, to deejay gigs – all achieved after 40. The magazine also runs an annual Reinvention Issue in April each year.

About More

Launched in September 1998, critically acclaimed More magazine is the only lifestyle publication that celebrates women in their 40s and 50s. Designed to make today’s 40+ women look and feel better than ever, More features successful women who are still turning heads and making news. Each issue covers beauty and fashion shown on models who are over 40, and More’s articles on health, relationships, travel, and money are angled toward a seasoned, sophisticated audience. More is published ten times a year by Meredith Corporation. Its circulation of 1.1 million reaches a readership of 4.4 million. Ad Age named More to their prestigious “A List” of Top 10 magazines in 2003 and 2005, and Adweek named More to the “Hot List” of 2006. Media named More the “Best Women’s Lifestyle Magazine” of 2004 and More was nominated for a National Magazine Award for General Excellence in 2007.

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